GLOBAL AFRICAN BRAND AND REPUTATION
ARCHITECT, ADVISOR AND AUTHOR



Widely recognized, Ikalafeng
has been featured in various
media and frequently comments on
key industry issues and trends.

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God Is A Big Brand Who Delivers On His Promise Very Late
Thebe Ikalafeng, Sunday Times Business Times, 27 November 2005

There's a battle for the consumers' attention by brands, a fight that is waged on street poles and billboards. Muscling in to grab consumers' attention among Coca Cola's "the real thing," Standard Bank's "simpler, better, faster," and Castle's "Perfectly balanced to quench a South African thirst," is a new competitor - brand God.

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