GLOBAL AFRICAN BRAND AND REPUTATION
ARCHITECT, ADVISOR AND AUTHOR



Widely recognized, Ikalafeng
has been featured in various
media and frequently comments on
key industry issues and trends.

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Conquer The Job Market
Thebe Ikalafeng, William Waterman, 1995

The first South African book on personal marketing. A "5-Step Personal Marketing Plan To Win the Job You Want," featuring, planning our job hunting campaign, compiling a winning CV, writing effective customized cover letters, dressing for success and impressing interviewers.
"This book raises your awareness and confidence about your responsibility as a job applicant, particularly in a changing job market that cannot afford to be underpinned by a culture of entitlement," Wendy Luhabe. Founder, Bridging the Gap