GLOBAL AFRICAN BRAND AND REPUTATION
ARCHITECT, ADVISOR AND AUTHOR
Widely recognized, Ikalafeng
has been featured in various
media and frequently comments on
key industry issues and trends.
Why It’s Vital to Jump on the Brand Wagon
Reabetswe Khoabane , Sunday Times, 20 September 2015
"Innovation, relevance, a connection with your target market and being ahead of your customer's expectations is what makes a good brand,” says Thebe Ikalafeng , founder and managing director of Brand Leadership Group and Brand Africa.
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