GLOBAL AFRICAN BRAND AND REPUTATION
ARCHITECT, ADVISOR AND AUTHOR


Ikalafeng has published, written
and contributed to several books
on a range of topics
from autobiographies, personal
marketing, brand leadership,
trends and society.

Writing Archive

 
Writing
  • Dynamics Of Sport Sponsorship And Its Role In The Marketing Mix

    Sport is an inextricable part of the South African culture and fabric. It touches our emotional core like no other activity. In many ways the athletes should the hopes, aspirations, dreams and...  More